The purpose is to redeem the rewards earned by community members. So communities define rewards for their bets answers/ most engaged members/... When they want to redeem the rewards to real money, they use the members bank info to send the equivalent amount of money to their members.
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In Tribe you can ask and answer questions and share your experience with others!
Is it possible for a user account to be a brand rather than a personal name? For example, so that posts/questions etc ... like on Facebook company pages.