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Melanie Jones
Marketing Manager
Asked a question 2 years ago

What is the role of a community designer?

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Eli Tribe TEAM
Customer Support Manager at Tribe

The number of companies and people rely on the online communities for their communications, information, and marketing is rapidly increasing. Therefore, the demand for a good design for the communities has been growing rapidly.

A community designer is a creative and technically inclined person who build or redesign your online community. The primary responsibility of a community designer is to translate the strategies made by Community Manager into a compelling and visually appealing UI and UX.

Working mostly in Studio, community designers will call on all of their design and aesthetic skills to create a community layout that echoes brand standards while promoting ease of navigation and interaction. Designers customize and brand your Salesforce Community by creating, branding, publishing, and managing the styling to match your corporate branding. 

Therefore, a designer has the ability to understand what is needed to make a community functional and easy to use, at the same time, aesthetically appealing to the user.