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Hi @Marina Plashenko7
We've prepared an article that will guide you to grow your community. Please carefully read through each item on this link here. here25.
To build a Social media website, all you need is to have "Groups" app, and have a perfect consoled and made website. They have to use extensions like Grammarly to autocorrect or use API to use "autocomplete" functions. They can of course comment, make sure they are not to be approved (use Moderation to moderate unsafe content).
Advertising can be done using Google Ads. The options are explained here18.
To get the community under a custom domain or sub-domain, you can use freenom or any other DNS website so you can get a free one. You need to follow instructions here20 to move the community under your DNS that you own.


