In Tribe, a Monthly Active user (MAU) is defined as any user with any activity inside the community within the given period of time (a month). The activities include: Reading or publishing any post (including but not limited to status, question, answer, article, comment, reply), reacting to any post (including but not limited to a like, upvote, emoji), following anything (including but not limited to a topic, profile, user, group). The definition based on the channel is further explained below.
|Channel||Unique Active User Definition|
|Community Website||All users: Any user who visits the community website counts as an active user.|
|Widgets and Web views||Users who interact with the widget: Only users who interact with a Widget or WebView are counted as active. For instance, if the widget is loaded in a page, once the user clicks on it resulting in meaningful action like expanding an answer or voting up, it will be counted as an active user.|
|API and SDKs||Users with at least one API requests: When an API request is sent to Service Provider’s servers on behalf of a user, that user will be counted as active. If the request is not authenticated, a unique session ID per user is required. In such case, the number of active users will be determined based on the number of unique session IDs.|